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Frequently Asked Questions

We've compiled a list of common questions that we've received in the past from our site partners and advertisers.

1. Common Questions

Q: Can I trial Vidy before paying?

Yes! Although we ask for a credit card, all Starter Tiers start out free up to 50,000 total visits.

Q: How long does it take to integrate Vidy?

It takes 1 second. When you buy a plan, you get a one-line tag to drop into the footer of your website like this: //static.vidy.com/embed.min.js" data-appid="appid">

Q: Does Vidy affect my site's page load speed?

Not at all. Vidy is 1kb on page, so it is like air. Vidy loads asynchronously (separately from all other assets and api calls) so it never has any effect on page load.

Q: How does Vidy load its videos on page?

Vidy does smart loading, meaning it only loads in video it thinks will be seen. Vidy will load in a video if it is in field of view, or about to be in field of view. Nested videos must be in the screen quadrant that the user is browsing for them to be called.

Q: Are my videos automatically nested?

Vidy automatically nests video ads and editorial videos in your pages based on keyword relevance in text. You can turn this feature off in the dashboard, and can nest your own videos manually though the dashboard instead.

Q: Where does Vidy get its videos from?

Vidy has a pool of millions of editorial videos syndicated to it from its Video Partners, and thousands of new editorial videos each day. Vidy receives video ads programmatically via its partner SSPs and DSPs.

Q: How do I upload my own videos?

Vidy connects to your MRSS feed and pulls your new videos daily into the Vidy dashboard for you to then nest. You can designate any url in the dashboard such as your Youtube channel or Cloud bucket url for Vidy to automatically pull videos from as well.

Q: Can I not have specific brands on my site?

Yes. Vidy lets you whitelist and blacklist any brand from appearing from your site, both through the Vidy Dashboard and through Google Ad Manager.

Q: How fast do videos show up on site when I publish?

It is near instant. After nesting a video and hitting "Publish" from the dashboard, your nested video will appear in seconds live on your site. Give it a minute to be sure it has propagated around the world.

Q: When does Vidy get paid for Vidy Watch?

A fixed fee of $2 CPM is paid at the end of each month for total Vidy activations (video starts on site).

Q: When does Vidy get paid for Vidy Convert?

A fixed fee of $0.05 CPM is paid at the end of each month for total ad impressions on site, minus all impressions on ad units that are not connected to the Vidy Convert canvas.

Q: How does reporting work?

All reporting is accessed through the Vidy dashboard, updated hourly. Metrics are saved for the entire history of a site's integration with Vidy. You can look back in time and download reports anytime. Vidy can also be connected to 3rd Party reporting SDKs upon request, which may incur a separate monthly fee.

Q: Can I choose what ad units Vidy Convert is on?

You can either turn Vidy Convert on for all compatible ad units on site, or globally off. In the future we may add support for designating specific ad units on and specific units off.

Q: Does Vidy Convert work for all brand sites?

Vidy Convert works for the vast majority of modern websites today. When a brand site is not compatible, Vidy recognizes it in realtime and does not show the canvas, resulting in a normal linkout upon ad click.

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2. Vidy Watch

Q: How do I get started?

First pick a plan, add your credit card, and then drop the one-line tag that is generated into the footer of your website. You now have Vidy on your site!

Q: How long does it take to integrate Vidy?

It takes 1 second. When you buy a plan, you get a one-line tag to drop into the footer of your website like this: //static.vidy.com/embed.min.js" data-appid="appid">

Q: How does Vidy count monthly visits?

We calculate monthly visits as the total aggregate visits that your site receives, also known as pageviews. The first 50k visits are free. Your site automatically rolls over to the paid Starter Tier when it hits 50k visits, and rolls over to the unlimited Pro Tier when it hits 2m visits.

Q: Can I freely nest editorial videos, not ads?

Yes, you can nest any video type. Vidy charges a fixed CPM on all video starts, whether they are editorial videos, video ads, or a combo of the two.

Q: Can a vidy play while another video is playing on page?

Yes, a vidy was built to be able to play with multiple other videos playing concurrently on the same page.

Q: How long can videos be?

A vidy can be a max duration of 2 minutes, but we recommend that you only nest videos sub 30 seconds for the best user experience. Vidy is meant to be short and sweet.

Q: Can I use my existing videos or brand commericals?

Yes you can repurpose any video, as long as it is an MP4 file and less than 2 minutes long. The dashboard gives you the ability to trim, merge, and edit any of your existing videos in preparation for nesting.

Q: Does Vidy affect my page load speed?

Not at all. Vidy is 1kb on page, so it is like air. Vidy loads asynchronously (separately from all other assets and api calls) so it never has any effect on page load.

Q: How does Vidy load its videos on page?

Vidy does smart loading, meaning it only loads in video it thinks will be seen. Vidy will load in a video if it is in field of view, or about to be in field of view. Nested videos must be in the screen quadrant that the user is browsing for them to be called.

Q: Are my videos automatically nested?

Vidy automatically nests video ads and editorial videos in your pages based on keyword relevance in text. You can turn this feature off in the dashboard, and can nest your own videos manually though the dashboard instead.

Q: Where does Vidy get its videos from?

Vidy has a pool of millions of editorial videos syndicated to it from its Video Partners, and thousands of new editorial videos each day. Vidy receives video ads programmatically via its partner SSPs and DSPs.

Q: How do I upload my own videos?

Vidy connects to your MRSS feed and pulls your new videos daily into the Vidy dashboard for you to then nest. You can designate any url in the dashboard such as your Youtube channel or Cloud bucket url for Vidy to automatically pull videos from as well.

Q: Can I not have specific brands on my site?

Yes. Vidy lets you whitelist and blacklist any brands and all of their respective videos from appearing on your site, both through the Vidy Dashboard and through Google Ad Manager.

Q: How fast do videos show up on site when I publish?

It is near instant. After nesting a video and hitting "Publish" from the dashboard, your nested video will appear in seconds live on your site. Give it a minute to be sure it has propagated around the world.

Q: When does Vidy get paid?

A fixed CPM fee is paid at the end of each month for total vidy activations (video starts on site).

Q: How do I nest a vidy?

You can nest a vidy on your page in under 5 seconds. In the dashboard when you enter your page url, just highlight a line of text, drop in a video from the left pane, and hit "Publish".

Q: How does reporting work?

All reporting is accessed through the Vidy dashboard, updated hourly. Metrics are saved for the entire history of a site's integration with Vidy. You can look back in time and download reports anytime. Vidy can also be connected to 3rd Party reporting SDKs upon request, which may incur a separate monthly fee.

Q: I want to start making money with Vidy. How do I?

Yes! You can run your own direct and programmatic ad demand through the unit by using the Vidy Ad Server on the dashboard, or by connecting to Google Ad Manager (GAM). If you purchase the Business Package, Vidy will also generate money for you and pay you each month.

Q: Can I customize my vidy highlights?

Vidy allows highlight color and icon customization on the Business Tier. When you upgrade your site to Business, you get to choose any color and can upload any logo for your highlights on site.

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3. Vidy Convert

Q: Does Vidy Convert work automatically?

Yes, as soon as you drop in your Vidy tag, all ad units across your site that are compatible are automatically connected to the Instant Ecommerce canvas.

Q: Does Vidy Convert work for all brand sites?

Vidy Convert works for the vast majority of modern websites today. When a brand site is not compatible, Vidy recognizes it in realtime and does not show the canvas, resulting in a normal linkout upon ad click.

Q: What ad unit types does Vidy Convert work with?

Vidy Convert works on ad clicks on all video ad units including instream and outstream, all native ad units, and all contextual ad units. It also works on some display ad units.

Q: What does a brand need to do to work with this?

Nothing! The best part of Vidy Convert is it's automatic. As long as an ad or campaign has a destination site url associated with it, Vidy will render it in its Instant Checkout canvas.

Q: Does Vidy see what's happening on the brand page?

No user identifying activity data related to the brand page session ever comes to Vidy; it stays on the user's local device. In this way Vidy maintains 100% security and privacy for every session. Vidy sets beacons for general events data such as if a purchase occurred and the session ended.

Q: Is Vidy Convert available programmatically?

Yes Vidy Convert works programmatically via openRTB and PMP.

Q: When does Vidy get paid?

A fixed fee of $0.05 CPM is paid at the end of each month based on total ad impressions on site, minus all impressions on ad units that are not connected to the Vidy Convert canvas.

Q: How much traffic can Vidy Convert handle?

Vidy Convert scales automatically to handle millions of concurrent visits, loading most sites in milliseconds.

Q: What is One-Tap-Purchase?

OTP is a new feature becoming available on the Business Tier soon, which will send a user to the brand's checkout page and default the brand's product already in the cart. This makes for the fastest checkout experience in the world.

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4. Vidy Experience

Q: What is Vidy Experience?

Vidy Experiences are special animated campaigns that are hand crafted from scratch by the Vidy Experience Team. These campaigns are highly interactive experiences that leave lasting impressions on the users they touch.

Q: Is anything possible for these?

Virtually anything is possible for these campaigns, within the playing field of Vidy's signature UX. The Experience Team will build your campaign with you and communicate the feasibility of every idea.

Q: How many campaigns do you do? Do I reserve?

Vidy only does 2 Experience campaigns per month, and is highly selective about the brands and ideas it chooses. Each Experience campaign is built by hand from scratch, requiring immense time and resources to be poured into each project to successfully pull it off. You can reserve your spot on the Experience page.

Q: How does payment work?

Once a conceptual idea is agreed upon by the brand and Experience team, a guaranteed ad spend is put forth starting at $500,000. For some highly complex projects, a project creation fee will be paid by the brand before work is started. Projects usually start 2-3 months in advance of going live.

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5. Linkouts

Q: How does Vidy Linkouts work?

As soon as you drop in the Vidy tag, every hyperlink on your website that links out to a different site automatically connects to Vidy's canvas, meaning no user ever leaves your site off a hyperlink again.

Q: Is it the exact destination site that is shown?

Yes. Vidy's canvas renders the real destination site for every hyperlink.

Q: What happens with hyperlinks to pages within my site?

All inbound hyperlinks that take users to other pages within your website are not touched. Vidy only connects the canvas to hyperlinks that are linkouts to other sites.

Q: Does Linkouts work for all destination sites?

Vidy Linkouts works for the vast majority of modern websites today. When a destination site is not compatible, Vidy recognizes it in realtime and does not show the canvas, resulting in a normal linkout upon hyperlink click.

Q: How much does Vidy Linkouts cost?

Vidy Linkouts costs just $49 a month on the Starter Tier for sites with up to 2 million visits, and $99 a month on the Pro Tier for sites with more than 2 million visits.

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6. Buylinks

Q: How do Buylinks work?

Buylinks are a new form of incremental affiliate revenue that attach Vidy's Instant Ecommerce canvas on product mentions across your pages. When a brand or product name appears in text, a Buylink is attached to it, opening up to a purchase screen for that product.

Q: Does the user leave the page?

The user can checkout and never leave the page! Upon touching a Buylink, Vidy's Instant Ecommerce canvas appears and the user can checkout for that product.

Q: How do I make money?

You make money every time a user makes a purchase off of a Buylink, as a commission payout. Depending on campaign availability, you also can make money when a user just touches a Buylink and hits the brand page, as a CPC payout. Vidy notifies you when a CPC campaign becomes active for your Buylinks.

Q: How much do Vidy's Buylinks cost?

Buylinks cost just $99 a month on the Starter Tier for sites with up to 2 million visits, and $199 a month on the Pro Tier for sites with more than 2 million visits. Vidy then places buylinks on all pages that have product mentions from the inventory of participating brands.

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7. Integration Questions

Q: How do I integrate Vidy?

To integrate Vidy, just buy a plan, and then drop in your generated one-line tag into the footer of your website.

Q: What is the content id and post id?

Content id and Post id are not mandatory. By adding them, you just ensure cleaner and more precise video-to-text matching on your pages. Substitute the postid with unique page identifiers (each of your pages postid). Substitute the contentid with the html parent element that contains your actual article text.

Q: Is that it?

Yes! That's it. You just drop in the one-line tag at the footer of your site and you're done. If you ever have any other questions, just email support@vidy.com.

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8. Publisher Dashboard

Q: What can I do with the dashboard?

The Vidy Dashboard is your hub for all activity and reporting. Through the dashboard you can upload videos, nest on your pages, see all of your analytics, invite other members to your editorial team, and create ad campaigns.

Q: How do I use the dashboard?

Check out the Publisher Guide on our website to learn about all the features and settings on the dashboard.

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9. Programmatic Ads

Q: How do I set up Programmatic Ad Campaigns?

Vidy uses Google Ad Manager as its programmatic ad server. To run your own programmatic ad campaigns, connect to Vidy's DFP tag, and start streaming demand from GAM through the Vidy unit.

Q: Does Vidy run its own programmatic ads on my site?

By default, Vidy streams its own programmatic ad demand through your site. You can choose to keep this on, turn it off, or put Vidy demand behind your own demand in terms of hierarchy of fill.

Q: What type of ad set up does the Vidy unit have?

Vidy does header bidding by way of prebid, streaming both openRTB and PMP video ad demand from the best SSPs and DSPs through its unit.

Q: What is the revenue split?

On ad demand that you generate and stream through the unit, you keep 100% of the revenues and Vidy charges a nominal fixed CPM fee on all video activations (video plays). On demand that Vidy generates through the unit for your website, you keep 70% of the revenues.

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